PwC Share Economy 2017: The New Business Model

Author: Prof. Dr. Nikolas Beutin
Date published: February 2018
Research commissioned by: PwC

Why did we select this report?

This report published by PwC looks at the sharing economy in six European countries, Austria, Belgium, Germany, the Netherlands, Switzerland, and Turkey, and examines the status of sharing economy usage, mass acceptance of sharing principles, the demographics of those who make use of sharing platforms, user motivations, attractive industries for sharing, market sizes and spending, and success factors.

Key findings

PwC summarises the findings of their research in the following infographic.

The full report with a more detailed analysis of the sharing economy in the six selected markets is included below.


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