Gig Economy and the Future of Work: A Case Study

Authors: Daryl D. Green, Jack McCann, Thao Vu, Nancy Lopez and Samuel Ouattara
Date of publish: November 2018

Why did we select this research:

Case study on Fiverr, a digital platform that offers freelance services posted by lean entrepreneurs. 

Key findings:

  • Gigs are more likely to be found in some occupations versus others because work that requires a single task, like writing a business plan, is probably a better fit to this type of work.
  • The hottest point is freelancers’ health benefits compared with traditional nine-to-five employees.
  • As a potential testing solution, the creation a new system in freelancers’ benefits management. In the current scenario of this issue, focusing on freelancers’ benefits can impress the global online market.


Green, D. D. (2018). Gig economy and the future of work: a Fiverr. com case study. Management and Economics Research Journal, 4(2018).